Why this Big Craze for 'Baadshah'?

Some days ago, we heard that Young Tiger NTR's 'Baadshah' movie's rights were sold out to Rs.4.5 crores for Overseas area. It was an all time second record for this area. And now, gossips are out that a third party( Gemini TV?) has bagged the satellite rights of the movie for a whopping of Rs.7 crores and it is going to be an all time third biggest record of tollywood. Why this sudden craze for 'Baadshah' in the market? Analysts say, following factors are responsible for the high expectations on the movie.

* Although Jr.NTR's recent flicks 'Oosaravalli' and 'Dammu' generated mixed feedback on the day one of the releases, the movies could succeed in collecting good opening shares. In other words, Jr.NTR's stamina has been proved. 

* Srinu Vaitla's previous movie 'Dookudu' stood as the biggest hit in 2011 releases. Moreover, the director gets major share in the movie's success.

* Bandla Ganesh Babu is spending big bucks for this movie. As per the rumour mills, this is going to be the costliest movie of tollywood.

* Heroine Kajal and music director Thaman added spice to the dish. All and all, 'Baadshah' is surely, one of the hottest projects of tollywood for 2013.