Stylish Star Allu Arjun's previous blockbuster 'Julayi' collected a share of Rs.47.90 crores including all versions. If his upcoming film 'Iddarammayilatho' collects above Rs.45 crores, he would emerge as the only hero with two 45+ crores share films, after Ram Charan's two back to back Rs.50+ crores( Rachcha and Naayak with all versions). This factor makes a few of the people to get threatened by Bunny.It is heard that they started spreading the gossips such as, 'The movie's climax is bad', 'The movie has no comedy', 'The movie has further postponed to June 7th' etc. Anyways, we know the real stamina of the film only on the day of release of the movie,ie, on 31st May.
Dusky beauty Amala Paul and sizzling beauty Catherine have teamed up with Bunny in this action and romantic entertainer. Devi Sri Prasad has scored the music of the film while maverick director Puri Jagannadh directed this movie on Parameswara Art Productions.