This Is Why Big Stars Of Tollywood Are Backing New Hero Aniesh

Tollywood is showing unusual support for debut hero Aniesh ahead of his first film, Itlu Arjuna. Big stars like Nagarjuna Akkineni, NTR and Ram Charan have come forward to support the project, creating considerable buzz. Aniesh is the younger son of Hyderabad based AMR Group chairman Mahesh Reddy, who also has connections with the Telugu film industry.

Mahesh Reddy previously produced Nagarjuna’s devotional films Shirdi Sai and Om Namo Venkatesaya, which helped him develop a close association. Nagarjuna is presenting Itlu Arjuna and has also lent his voice to the film’s title glimpse. NTR recently launched the trailer and appreciated Aniesh for choosing a challenging character that requires him to communicate entirely through expressions.

Adding to the excitement, Ram Charan is attending the film’s musical concert as the special chief guest whwich is happening at HITEX Hall 4 in Hyderabad. Music director Thaman S performing live at the event. The film has reportedly been made on a budget of around ₹40 crore, with director Venky Kudumula producing it under his new banner, What Next Entertainments.

Directed by debutant Mahesh Uppala, Itlu Arjuna features Aniesh as Arjun, a young man who cannot speak, while Malayalam actress Anaswara Rajan plays the female lead. Thaman S is composing the music, and Venky Kudumula has reportedly spent around one and a half years developing the project. The film is scheduled to release in theatres on November 13, and Aniesh's performance will be closely watched.

- Veda