Stylish Star Allu Arjun’s Ala Vaikunthapurramloo is carrying exceptional buzz, thanks to the vigorous promotions from makers with intriguing promotional content. First two songs were chartbusters and long back released teaser also got excellent response. The teaser of third song of the film OMG Daddy released as Children’s Day special has also become instant hit.
Now, coming to the actual point, Ala Vaikunthapurramloo Hindi dubbing, satellite and digital rights have been sold for a staggering price of Rs 19.50 Crores. This is highest ever for Allu Arjun and third highest overall for a Telugu film. Ram Charan’s Vinaya Vidheya Rama (22 Cr) and Mahesh Babu’s Maharshi (20 Cr) grab first two places.
Interestingly, Mahesh Babu’s next outing Sarileru Neekevvaru got far less price than AVPL. The Hindi dubbing, satellite and digital rights together fetched its makers Rs 15.25 Cr. As is known, both Ala Vaikunthapurramloo and Sarileru Neekevvaru are releasing for Sankranthi.