Drastic Drop in AD Collections

Call it the effect of Seemandhra bandh or the real repeat audience pulling power of ‘Atharintiki Daaredi,’ trade sources say that there is a drastic fall of revenues even in Nizam area for this movie. After opening very strongly all over the world with mind blowing revenues and positive reviews from critics, Pawan Kalyan Mania has set new benchmarks for South Indian films as expected earlier. Not an exaggeration, even Bollywood was shaken by this kind of response from Telugu audience in Andhra Pradesh and Overseas.

Depending upon analysis from critics, ‘Atharintiki Daaredi’ required high repeat value to keep the same revenues sustained in second and coming weeks. But, collections are not the same and promising in Nizam areas today. We might have to wait for few more hours to get the official reports from Global Cinema sources.