There are innumerable strategies of film promotions which may lead films register runaways successes. If at all filmmakers have innovative ideas and have lateral thinking skills, they can even make an average product to a super success.
Unfortunately, some filmmakers and PROs are encouraging fake Collections in media houses. They are convincing heroes to release fake Collections. It's also learnt that some heroes are deliberately supporting fake Collections, fearing if they would be back in the race as a few other big stars have registered industry hits.
Whatever it is, heroes are getting defamed with their attitude on fake Collections. Though some innocent and illiterate fans support these fake Collections and argue with other heroes fans that their Collections are real, genuine fans are frustrated with the fake Collections of their favourite stars.
"Character is important than Collections. If not the latest movie, another movie of our hero may cross records. As such, my favourite hero should realise the fact that character is important than Collections," opines a hero's fan.