Current Telugu cinema trade market is completely dry. People drooling in Sankranti fever aren’t showing much of interest to watch any of the movies released in last two weeks. Resultantly, every movie has fell flat on business terms and theaters are operating for namesake. This kind of negative vibes are felt many times in December end and early January before the beginning a big Pongal season.
First film to take big advantage on this ongoing dull phase is ‘Khaidi No 150’ hitting screens on Jan 11th. Reports say, this will be the biggest ever release for a Telugu film in history. In some B size Andhra Pradesh towns, all the single theaters are allotted for ‘Khaidi No 150’ on first day before vacating half of them for ‘Gauthami Puthra Satakarni’ next day.
Chiranjeevi is exploiting at best of his first coming advantage than rival release GPSK to pile up unbelievable first day numbers. For example, all the 18 single screens in Vizag city will be screened with ‘Khaidi No 150’ on Jan 11th. So, you are left with no other alternative… watch Mega Star or else wait a day for ‘Gauthami Puthra Satakarni.’