Family Entertainers the toast of the movielovers

Family Entertainers the toast of the movielovers. This year, most of the hit films in Tollywood turned out to be family entertainers. Chiranjeevi's Mana Shankara Vara Prasad Garu, Naveen Polishetty's Anaganaga Oka Raju, Samantha's Maa Inti Bangaram and now Ravi Teja's Irumudi all have family emotions and sentiments.
These films turned out to be hits coming in between many action and big budget entertainers. Mana Shankar Vara Prasad Garu featured Chiranjeevi's image along side family sentiment. Naveen Polishetty's Anaganaga Oka Raju banked on village backdrop comedy. Samantha's Maa Inti Bangaram banked on family elements.
Ravi Teja's Irumudi blended family elements, father-daughter bonding and Ayyappa devotion and connected chords with everyone. However just having family elements will not guarantee success. People are getting connected to one of the many elements in the films and the word of mouth is helping it.
Till recently the makers used to target youth and mass movie lovers, but of late they are concentrating on connecting chords with the family viewers. Venkatesh-Trivikram's Aadarsha Kutumbam, which is releasing on 2 Oct is also a family entertainer. Except this, others like Ranabali, The Paradise are of different genres.
- Pramod Nandivada







































