Love And War Fetches Record Prices For Digital And Music Rights

Sanjay Leela Bhansali's upcoming epic film, "Love & War", has reportedly secured record-breaking deals for its streaming and music rights. Starring Ranbir Kapoor, Alia Bhatt, and Vicky Kaushal, the film is set to begin production next month. Following the phenomenal success of his web series "Heeramandi: The Diamond Bazaar" on Netflix, Bhansali's solo production venture is highly anticipated.

According to industry insiders, Netflix has acquired the streaming rights for "Love & War" for a base price of ₹130 crore, with the potential to rise depending on the film's box office success. Additionally, Bhansali has secured a lucrative music rights deal with Saregama for an estimated ₹35 crore. The director is also in advanced talks with a leading television network for the satellite rights, valued at around ₹50 crore.

The production budget for "Love & War" is estimated to be around ₹200 crore, excluding the lead actors' fees. Interestingly, Kapoor, Bhatt, and Kaushal have opted for back-end deals with Bhansali, linking their remuneration to the film's box office performance. Kapoor is reportedly set to receive a significant portion of the theatrical revenue. With a release date slated for Christmas 2025, expectations are high for this epic film.

As Bhansali's first solo production venture post-"Heeramandi", "Love & War" is generating significant buzz. The record-breaking deals for streaming and music rights underscore the film's potential for success. With its talented cast, impressive production budget, and Bhansali's direction, "Love & War" is poised to be a cinematic masterpiece, captivating audiences worldwide.