Taapsee Pannu's Phir Aayi Haseen Dillruba continues to reign as the most streamed OTT original, according to Ormax Media's report for August 19-25. With 3.1 million views, it takes the top spot for the third consecutive week, surpassing new releases like Emily In Paris Season 4 and Angry Young Men. The latter, a docuseries about Salim-Javed, ranked fourth with 2.3 million views, while Emily In Paris S4 took the fifth spot with 2.2 million streams.
Yeh Meri Family's fourth season came in second with 2.8 million streams, followed by Life Hill Gayi with 2.4 million views. The top three spots were claimed by previously released OTT originals, leaving new releases to fill the lower ranks. Uorfi Javed's Follow Kar Lo Yaar and SS Rajamouli's Modern Masters made it to the bottom five, with 1.3 million and 1.1 million views, respectively.
The SonyLIV show Pehle Pyaar >1% Chance narrowly missed the top five with 2.1 million views, while Kay Kay Menon's Shekhar Home took the seventh spot with 2 million views. Varun Sood's Naam Namak Nishan ranked eighth with 1.7 million views. Despite the buzz around new releases, Phir Aayi Haseen Dillruba remains the OTT favorite, solidifying Taapsee Pannu's position as a streaming sensation.
The report highlights the ongoing popularity of previously released content, with Phir Aayi Haseen Dillruba leading the pack. As the OTT landscape continues to evolve, it will be interesting to see how new releases fare against established favorites like Taapsee Pannu's Haseen Dillruba franchise.