OTTs are turning out to be the alternate source of entertainment for people with the closure of theatres due to the corona pandemic. Already many actors started starring in web series being streamed on OTTs, while Allu Aravind started his own OTT Aha.
Ram Gopal Varma who surprised all by releasing numerous films during the lockdown on OTTs started his own OTT named Spark. Now sources reveal even top stars like Nagarjuna and Venkatesh are planning to start their own OTTs
Nagarjuna who already has Annapurna Studios and Acting School is now planning to grab with the Daggubati family to enter into the OTT business. Suresh Babu already entered into a deal with Netflix. Buzz is now Akkineni and Daggubati families are in consultations with a Mumbai team to launch their own OTT. They are planning to have their own unique and exclusive content and sources say some of their close friends also will associate with them in their OTT.