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OTT's leaving them in tears

OTTs squeezing producers

The outbreak of Corona virus pandemic affected the lives of everyone alike. Though they turned to be an alternate option when theatres were shutdown and theatrical releases for shelved, they are also leaving many in tears. Producers of many films are left with no option but to sell their films to OTTs to whatever they offer. 

With Corona continuing for months, producers in order to reduce losses and overcome debts, they are forced to drop the rights to the OTTs for minimum rates. When the producers of 2-3 medium range films approached OTTs, they got very low quotes much to their disbelief. OTTs are on record that they made huge losses when they acquired films like V and Nissabdam for high price. Producers are ruing that the OTTs are trying to acquire films at low price and that was the reason why no other film except Thank You Brother released on OTT. 

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