The effect of the corona epidemic on the human mind is not normal. The majority of those who have vacated cities are not willing to comeback immediately, until things come to normalcy. Meanwhile, people are enjoying watching films on OTT platforms. The big advantage with OTTs is entire family can enjoy many films available in the platforms on a year subscription fee.
But what will happen when the epidemic subsides? Looking at the current situation, small to medium range films are not clicking in OTTs, though the Direct OTT release looks like a big boon for small time films. Does this mean that OTT releases will decline further? It remains to be seen whether medium range films prefer to follow the direct OTT method.
In recent times, many small to medium range films which hit OTT platforms failed miserably. This week two films Orey Bujjiga and Nishabdham were released to lukewarm response. People who in the beginning enjoyed watching different films on different OTT platforms are waiting to watch movies on big screens, if star hero films grace theaters. In coming days, the OTTs releases may decrease when theaters are fully operational.