People across the world celebrate Birthday, Valentine's Day, Marriage Day, Father's Day, Mother's Day etc. The world also celebrates awareness days like AIDS day, Cancer Day, etc. Under these circumstances, the film industry started celebrating another day and this is irritating many.
One can understand stars and makers promoting their films, before and after the release and boast about their film success. However, they are now celebrating anniversaries of their films, which is irritating not only people but also seniors in the Tollywood.
Tollywood is witnessing a trend and recently they celebrated the completion of 13 years of Aduvari Matalaki Arthale Verule. On the same day, the makers of Khushi celebrated its annversary. To the top of it, the makers are forcing media to highlight them in the headlines.
Many are angrily questioning whether those films are classics like Mayabazar or won national awards or Oscars or did they send any message to the society. If not why are the makers celebrating the anniversaries of the commercial films. They above two mentioned are just examples and there are many films and makers of those films who are forcing media to highlight them as headlines.
When entire industry is facing questionmarks over its survival, why such hungama over commercial films anniversaries.