Youth Crazy Star Vijay Deverakonda stepped into the shoes of a producer and has bankrolled the film Meeku Matrame Cheptha under his own production house King of the Hill Entertainment.
Meanwhile, MMC's teaser has been out on Friday. Tharun Bhascker, who essayed protagonist, tickles the funny bones of viewers with his comedy. When heroine asks if he has habits of smoking, drinking, Ganjayi and girls, he says firm 'no'. Right away in the next scene, he is seen smoking, drinking and is seen with a girl. As such, it is understood that he tells lies to heroine.
Anasuya is seen as a feminist and generates laughs with her role. And lastly, when his friend is about to say 'Life Ante', Tharun reacts aggressively, "Life ante muyyira, Life ante musuko. Prathi okkadu advice isthundu'.
And finally, there is a quote that divulges the key concept of the film and it goes on, "Smoking, drinking and lying are injurious to health".