Genex star Vijay Devarakonda is enjoying his new found stardom and craze in Tollywood. This trendsetter is emerging as the most sought after actor in Telugu with consecutive hits. Buyers are betting big on his films to cash on his current craze.
Likewise, trade pundits are predicting his next outing Dear Comrade to create ripples at box office. In fact, the film is a hot cake in trade circles. The Bharat Kamma directorial pre-release business will surely reach 50 Crore mark, including satellite and digital rights.
Chadalavada Srinivasa Rao bought Dear Comrade’s Nizam and Ceded rights for whopping Rs 11 crores. He sold Nizam rights to Sunil Narang of Asian Cinemas for 7.5 crores. Talks are on and Andhra business is likely to close for 10 to 12 crores. Overseas rights will also fetch a fancy amount.
As is known, Dear Comrade is a multi lingual film made in all south languages of Telugu, Tamil, Kannada and Malayalam. Digital and satellite rights of the film for all the languages will bring back maximum of investment to producers. Together, including all rights, Dear Comrade pre-release business will cross the magic figure of 50 Cr.