Prior to the release of Natasimham Nandamuri Balakrishna's NTR Kathanayakudu, late NTR was flattered by TDP's leaders with the hyperbolic words and phrases such as 'Telugu Prajala Aaradhyadaivam', 'Telugu Aathmagauravam' etc.
We heard such boasting during the pre release event of NTR Kathanayakudu as well. Leaving an immense shocker to Balakrishna and TDP's leaders, the film stood as an all time disaster of Tollywood.
And now, TDP leaders understood that 'NTR Telugu Prajala Aaradhya Daivam' concept was misfired miserably. From then on, TDP leaders who include Chandrababu Naidu and all others haven't been doing bhajan as 'NTR a Devudu' in public meets and road shows.
Finally, NTR Kathanayakudu appeared to have turned an eye opener to TDP's leaders.