As we know, Natasimham Nandamuri Balakrishna's NTR Kathanayakudu has done a theatrical business Rs.72 crores world wide that includes Rs.55 crores business in Telugu states.
The film received superb ratings and reviews on day one. Unfortunately, audience haven't shown much interest to watch the film which resulted in the film got below par collections.
According to trade reports, NTR KN collected Rs.12+ crores share in three days world wide that includes Rs.9.17 crores share in Telugu states. If the film runs with the same pace, it'd be highly difficult task to collect even Rs.20 crores share. In such case, the film might incur an unimaginable number of Rs.50 crores loss.
Fortunately, festive season begins from tomorrow which will surely turn a boon for Sankranthi films. The makers of NTR film should make use of the festive season to the fullest so that the film could strike back and would reach break even at the earliest.