Genex stars unlike the old generation are not getting confined to just films. They are venturing into new world and exploring new avenues.
NTR, Nani, Jagapathi Babu, Ram Charan, Allu Arjun and Mahesh Babu are exploring new avenues and even Chiranjeevi and Nagarjuna tried their luck. What is surprising all is, the younger lot is getting paid more than the seniors when they host TV shows or participate in reality shows.
They are game for anything and everything, be it IPL, reality shows, TV shows, web series, award functions or commercials making huge bucks in no time.
Apart from it, most of them are into real estate business, restaurant business, aviation business, sports much to the surprise of all. Even heroines are not lagging behind stars as Tamannaah, Rakul Preet Singh and others showing their power turning enterpreneurs.