Unlike his past hit films centered on strong action and star power of heroes, director Boyapati Srinu picked an yet to be proven hero Bellamkonda Sai Srinivas and a romantic love story for Jaya Janaki Nayaka fulfilling a promise made long ago to Bellamkonda Suresh.
Beginning from coining a soft and poetic title to first cuts of the promotional videos, one can find a new Boyapati with his focus much more diverted onto story rather than formulaic hero elevation which he is a master at. Reports say, Jaya Janaki Nayaka is altogether a new ball game for Boyapati as the project is initiated with the sole purpose of giving a break for Bellamkonda youngster.
Accordingly, Boyapati is learnt to have decelerated his formulaic script composition by tightening drama and romance. Like Jagapathi Babu said the other day, JJN is a tough script and Boyapati handled it very well. Of course, nothing comes for free here in film industry business… the ace director is gossiped to have charged extra than his systematic pay.