Stylish Star Allu Arjun's highly ambitious project DJ - Duvvada Jagannadham's theatrical trailer was unveiled by the makers today. The trailer implicates that the movie has been depicted as a powerful mass entertainer with the Midas touch in Stylish Star's heroism.
Concept: The makers left no clue on the story in the trailer except to carve out Allu Arjun's characterization. Initially Allu Arjun appears as a pure Brahmin and a cook. After a couple of frames, he is shown as an ultra modern guy and gradually gets transformed as an action hero and appears to be taking revenge on the villain.
>Positives:
* Allu Arjun's energetic performance with with variations in his comic and emotional angles.
* Hero's getup as a Brahmin and as a DJ.
* Rao Ramesh's villainy
* Powerful punch dialogues
* Action sequences
* Appealing BGM
>Negatives:
* No songs were shown.
* Pooja Hegde has less space in the trailer.
* Trailer was too short consisting just 93 seconds in length.
>Best Dialogues:
* Inguva lekundaa pulihora chesthoo sabhya samaajaniki em message isthunnattoo? ( Allu Arjun)
* Manam chese panilo manchi kanabadaali gaanee manishi kanabadakkaraledhu. (Allu Arjun)
* Pabbullo vaayinche DJ kaadhuraa....pagilipoyelaa vaayinche DJ ni. (Allu Arjun)
* Nenu meela pedda pedda sadhuvulu sadhuvukoledhu.....Pedda Balashiksha sadhuvukunnanu. (Rao Ramesh)
* Ee rojullo manam analsindhi 'Buddham sharanam gachchami kaadhu sir......Yuddham sharanam gachchami. (Allu Arjun)
Analysis: Having gone through the trailer, it is understood that Allu Arjun's characterization and variations in performances are highlighted in the trailer cut. The makers showed no interest in disclosing the story. Harish Shankar appeared to have come up with another promising commercial potboiler next to Gabbar Singh. Making values by Dil Raju are appreciated. Devi Sri Prasad's BGM was good.
Bottom-Line: DJ trailer enthralls.