Hero Sharwanand and production banner UV Creations share a perfect rapport. In fact, Sharwa’s first commercial hit Express Raja was delivered by UV and from then on the rapport continued.
Up to the knowledge from fresh buzz in film circles, Sharwa isn’t happy with Radha promotions. Radha is coming as next release to his huge blockbuster Shatamanam Bhavathi released early during this year. Obviously, he wanted the promotions to be more aggressive because the product is considered almost stale by a major audience section.
In order to overcome this negative effect, definitely producers have to be pro-active at least in these last four days before release. But, Radha still appears like an ignored project. Sharwanand’s body language at yesterday held pre release event highlighted the same. We heard that, a disappointed Sharwa called in his best buddies Vamshi, Pramod of UV to foresee the further activities.