Till today, there are a section of critics and audience who believe ‘Baahubali’ aka ‘Bahubali - The Beginning’ was a marketing gimmick blockbuster and not a genuine hit at its strengths. Whatever the reason really was, ‘Baahubali 2’ is today carrying the magnanimity and visual splendor of ‘Baahubali 1’ as the prime promotional excitement factor.
Like a popular Telugu saying, ‘Vinte Bharathame Vinaali… Thinte Gaarale Thinaali…’ a similar sounding ‘Pushkaralaku Vellani Vaadu Hinduvu Kaadu… Baahubali Choodani Vaadu Indian Kaadu’ was circulated vigorously in all media forms during ‘Baahubali 1’ days. In fact, such under current passed sentiments made ‘Baahubali’ to evolve more as a brand and less as a mere film.
Looks like, SS Rajamouli and ARKA advertisement wing is into swift action to sell their upcoming product from April 28th. While trade is predicting ‘Baahubali 2’ to become the first 1000 Crores raking film, a new milestone for Indian cinema, hardcore film analysts are waiting to see whether Rajamouli is equipped with his trademark emotion filled drama, action centered narrative or depended more on CG like Part 1.
Falling apart from content strengths, these days hype and expectations are major deciding factors. ‘Baahubali 2’ has got a hype more than needed and expectations are scaling new high with each day. Irrespective of critics verdict and reviewers judgement, sentiment is very strong in the film’s favor. So, a white wash of all records, rewards, awards is anticipated to begin from D-Day of April 28th.
Tapping on ‘Baahubali’ mania, countless premier shows are arranged by makers around the planet. Sometimes, logics fail and magics prevail… ‘Baahubali 2’ is the real magical Indian film proving a fact that we Indians are sentimental fools.