Until a couple of years ago, some of the celebs across India would show lot of interest in winning awards on various platforms. A few among them wouldn't even hesitate buying some prestigious awards.
Awards maybe intended to get the egos of the individuals satisfied. But then, most of the times awards may not help the individuals in attaining growth in their career. Having understood the truth, most of the celebs, who would prefer owning awards, appeared to have given up their approach on getting the awards.
Nevertheless, new entrants seemed to have replaced the above celebs in getting the awards. They might have several objectives of winning the awards. Nowadays, it is heard that some of the celebs are buying the awards to promote their upcoming films and to stay in limelight. Whatsoever, observers are of the opinion that people's rewards are always better than the awards.