In the wake of PM Narendra Modi’s demonetization measure undertaken to control the unaccounted cash flow in Indian economy majorly in high denomination currency notes, film industry is also prone to have its share of sufferings. As per tittle-tattle in Telugu cinema circles, star heroes Pawan Kalyan and Mahesh Babu have extended their support to Modi by refusing to accept black money from their next producers.
Names of these producers are of course unimportant here, it’s for the good future of Telugu film industry these two heroes have set an example for others to follow. Generally, star heroes used to accept lion share of remuneration under unaccounted category which is considered as favor for producers in running their businesses. With Rs. 1000, Rs. 500 notes scrapped and Modi encouraging cashless transactions for transparency, all the big dealings in near future can come under IT scanner.
Whatsoever, Pawan and Mahesh reportedly decided to slash down their remuneration so as to develop producer friendly atmosphere. What’s the exact percentage of fee cut down is yet to be known but this is regarded as a welcome change.
If heroes continue to decrease their salaries, automatically production costs will also come under control subsequently distributors, buyers, theater owners and everyone including common audience depending on cinema centric entertainment enjoys a new lease of life. Will industry go back to its good days?