The huge backlash from critics and original Malayalam ‘Premam’ lovers on Telugu version and ‘Evare’ song video footage released couple of days back became a lump in throat for hero Naga Chaitanya and his father Nagarjuna. There is every reason for Chaitu to worry because he took up this project so prestigiously and worked very hard physically for getting those three looks right on par with Nivin Pauly in the original.
In fact, Telugu ‘Premam’ poster publicity kept audience on toes and so is the ‘Evare’ song audio tape when came out for thumbs up response. Problem began with ‘Evare’ visuals wherein Chaitu, Shruti Hasan haven’t looked natural. This is the exact area where director Chandoo Mondeti should have concentrated more to bring sensitive emotions gracefully on the screen.
‘Nagarjuna is planning to watch ‘Premam’ rushes in couple of days. His inputs will be so crucial to edit the first copy. The team is although very happy with the way project came out yet they have to match with cult classic Malayalam version poses a big challenge,’ a source closely connected with ‘Premam’ informed us.