As we come close to three weeks post Sankranti, this is enough time for trade circles to come at a conclusion on financial statuses of four big films released during the season. Among all, the speculation of Akkineni Nagarjuna eligible to be declared as unanimous winner has come true now with ‘Soggade Chinni Nayana’ rocking at Box Office still even today.
If over budget and overtly class treatment from Sukumar on Junior NTR affected overall result of ‘Nannaku Prematho’ with domestic buyers getting very close to breakeven, ‘Express Raja’ from Sharwanand and UV Creations for sure guaranteed minimal profits and lastly ‘Dictator’ starring Balakrishna under Sriwass direction initially gathered divided reports has also accumulated mind blowing numbers from B, C centers and can also be called a safe venture.
Above all, Nagarjuna’s ‘Soggade Chinni Nayana’ released last in the race has beaten all three with a wide margin. With extremely high ROI assured, none would have expected SCN to get near breaking ‘Manam’ records. Reports say, SCN had full houses in many areas yesterday with Republic Day holiday adding to buyers luck. Anything above Rs.40 Crores business is considered as One Rupee benefit that is 100 per cent financial gain for all those who invested One Rupee on it. That’s the real in kick in cinema business.