The very hope for producer DVV Danayya to release ‘Bruce Lee’ on emergency grounds opposite to ‘Rudhramadevi’ was to cash on Dasara festive season. In fact, there were no big movies in market by then to fight against a top opponent like Ramcharan. This was the positive factor which made ‘Bruce Lee’ to go boundless and there was a superb platform set for Vytla team to go for a final kill at Box Office. However, first day talk let them go dehydrated and revenues went on stooping to lowest mark from then on.
In less than 24 hours after negative talk spread out, three movies viz. ‘Kanche, Raju Gari Gadi’ and ‘Columbus’ disregarded the threat from ‘Bruce Lee’ thus announcing a common release date of 22nd. Trade sources say, ‘Bruce Lee’ still had a chance to improvise its revenues if the above said three films would have missed the battle field. Luckily, ‘Kanche, Raju Gari Gadi, Columbus’ played their major share at Box Office slaughtering the final luck of ‘Bruce Lee.’
In next one week or so, ‘Bruce Lee’ business can come to a complete closure touching 40 Crs. Despite a negative verdict and disheartening attack from anti-Mega groups, this is not a bad show from Charan.