It was an immense shock to entire film industry hearing the demise of Movie Mughal Rama Naidu. They have turned up at Rama Naidu to pay respects to the legendary producer. Megastar Chiranjeevi said, 'Rama Naidu is synonymous to tollywood film industry. The news of his demise is bitter to be swallowed. He is like my father and I have a strong bond of 30 years with him. Instead of calling with my name, he used to call me 'Raja'. He would breathe cinema, he would drink cinema and he lived cinema. As per his son Suresh garu's request, I once asked him why wouldn't he stop making movies? But he said cinema was his life. He was one and the only producer to have made movies in all languages of India. My deep condolences for the death of Rama Naidu garu."