Apparently, the makers of Prince Mahesh Babu's '1-Nenokkadine' are leaving no stone unturned to bring the maximum hype to their movie before its release. They have been going on with aggressive promotions with innovative methods. One such method is " Are You the 1" contest. This contest is being conducted among the school children. Reportedly 400 schools across the state are participating in the contest. The winners and the participants will be getting interesting gifts and offers from the makers. No wonder, by the time of the release of the film, Mahesh's mania will be reaching peaks in schools and colleges across the state.
Bollywood model Kriti Sanon is doing opposite to Mahesh in this suspense and action thriller. Devi Sri Prasad scores the music of the film. Directed by Sukumar, the movie is being produced by Anil Sunkara, Ram Achanta and Gopichand Achanta on 14 Reels Entertainment.