'Eenadu Adivaram'-- A prestigious Sunday supplement issued by Eenadu on every Sunday. Every week, the magazine comes up with interesting cover page stories. However, in most of the times, we may come across many unknown faces of different fields. Very rarely, the magazine publishes cine based articles. On Sunday, 19th February, 2012, the magazine published the cover page story of Prince Mahesh Babu. Mahesh fans are proudly saying that their hero stands the next after late NTR, ANR, Chiranjeevi, and Dasari whose cover page articles have been published by Eenadu Adivaram.
On the other hand, Jr.NTR's fans are saying that, one year ago, their hero's article was also published as cover page article but was shared with another cover page article. Also, they are saying that, after having published that article, their hero had to face two back to back flops in the form of 'Shakthi' and 'Oosaravelli'. However, Mahesh Babu's fans are saying that their hero will continue to rock in future too.