Rashmika should rethink on her remuneration. Rashmika Mandanna, the sought-after actress in Telugu cinema, has been making headlines with her reported demand of Rs 4 crore for a Telugu film. However, industry insiders suggest that she might need to reconsider this figure due to the financial constraints faced by Telugu filmmakers. Despite her soaring popularity, particularly after the success of 'Animal,' producers are finding it challenging to meet such extravagant remuneration demands within the limited budgets of Telugu films.
While Rashmika Mandanna's success in Bollywood with 'Animal' has undoubtedly elevated her status and market value, industry experts emphasize the need for her to strike a balance between the two industries. Bollywood often operates with higher budgets, making it more feasible for her to command a higher salary. However, the Telugu film industry works with more constrained resources, necessitating a pragmatic approach to compensation.
According to a producer, the actress had previously earned around Rs 2 to 2.5 crores while working with stars like Mahesh Babu, Allu Arjun, and Vijay Devarakonda. To maintain a steady flow of offers and ensure her continued success, it is suggested that she reconsider her remuneration for Telugu movies. The producer argues that her popularity and charm, coupled with a revised pay scale, would attract numerous offers, securing her position in the industry.
Despite reports of her earning Rs 3 crores for her maiden female-centric film 'The Girlfriend,' the producer emphasizes the importance of affordability and viability for filmmakers. In a highly competitive industry where producers are often burdened with substantial expenses for superstar heroes, having an affordable leading actress becomes a strategic necessity.
As Rashmika Mandanna eagerly awaits the release of 'Pushpa 2' and a significant project with Tamil star Dhanush, the advice from industry experts suggests that a thoughtful revision of her pay scale in Telugu films could not only benefit her career but also contribute to the overall health of the industry. Maintaining her position among contemporaries like Tamannaah, Shruti Haasan, and Kajal Agarwal, who reportedly charge between Rs 2.25 to Rs 3 crores per film, is seen as crucial for long-term success in the highly competitive world of Telugu cinema.