Of late Bollywood celebrities who are unable to digest the sensation, South films are creating in Bollywood are showing their attitude while reacting to media questions. They said it is just a passing phase and Bollywood always dominated the south. Even Akshay Kumar did the same ahead of his film Bachchan Pandey release. The film is a remake of the Tamil hit Jigar Thanda but it bit the dust at the box office.
Now ahead of his film, Prithviraj's release, Akshay Kumar reacting to the North-South divide toned down his attitude. He said “I don’t believe in this divide. I hate it when somebody says south industry or north industry, we are all a common industry. I think we should stop asking this question. It is important that we understand that this is how the Britishers came and divided us, they invaded us and ruled us. We don’t seem to have learned our lesson, we are still not understanding this. The day we understand that we are all one industry, I think things will start working much better.”
He added "This word ‘pan-India’ films and all, woh meri samajh ki bahar hai, (I don’t understand it). All I want is all the films to work, and that’s about it.”