ZEE5 has been one OTT platform that has been constantly churning out a myriad of stories and subjects in the form of Originals, direct-to-digital releases, new films and so on. Latest, it is bringing out a promising Telugu film as a direct-to-service release. It's an exclusive release by ZEE5.
'Malli Modalaindi' is the title of actor Sumanth's upcoming movie after blockbusters like 'Malli Raava'. Directed by TG Keerthi Kumar, it has been produced by K Rajasekhar Reddy of ED Entertainment. Anup Rubens has composed its music. ZEE5 has garnered its exclusive OTT release rights and is going to premiere the movie from February 11. On Friday, its pre-release event was held in Hyderabad. Nikhil Siddhartha, Sushanth, Adivi Sesh, Vishwak Sen, producer Bunny Vasu, 'DJ Tillu' director Vimal Krishna and others were present on the occasion.
What happens when a man who applies for a divorce falls in love with his lawyer? That's the premise of 'Malli Modalaindi'. Varshini Sounderajan has played Sumanth's wife, while Naina Ganguly has played the lawyer. The first look, character posters, teaser, and trailer of the movie have already struck a chord with the audience. 'Alone Alone', a song sung by Sid Sriram, has received an amazing response. Charan Tej Uppalapati is the CEO of the banner that has bankrolled the film.
Speaking on the occasion, ZEE5 Marketing Director Lloyd Xavier said, "At ZEE5, we have resolved to offer a variety of wonderful content from Film Nagar to Kakinada. This Valentine's Day, our ZEE5 exclusive movie is going to impress every couple out there. February 11 is the release date of 'Malli Modalaindi’. We urge the audience to subscribe to our platform and catch this promising film."
Annapurnamma said, "Malli Modalaindi’ is a beautiful film about relationships. This generation lives in a confused state of mind and our film offers an uncluttered point of view. 'Malli Modalaindi' shows that you can sort out your issues at home. It's a superb comedy film as well."
Producer Rajasekhar Reddy said, "I am glad that so many celebs have attended this event to bless the ED Entertainment product. After listening to the script narration by the director, I asked him to make some changes. We could think of only Sumanth garu for the lead character. His performance is awesome. Coming to CEO Charan Tej, he has been helping us a great deal in terms of business. Anup Rubens' three songs are superb. The heroines have given solid performances."
Director Keerthi Kumar said, "I had narrated the script to Sumanth garu in the first lockdown. He loved the story and we then approached CEO Charan Tej. The producer has made an uncompromising product. He is very happy with the visuals and trailer. I am happy that the likes of Sumanth, Annapurnamma, Posani garu, Suhasini garu and Vennela Kishore garu have done our movie. This is a story that takes place between three characters. Anup's music is solid. We completed the shoot in 29 days and that was possible only because of Sumanth garu and the entire technical team. I thank the entire team. I am happy that so many celebs are here today."
Producer Bunny Vasu said, "Raju bhayya is the reason I am here at this event. I have been traveling with him for the past six months. I have watched 'Malli Modalaindi'. It's really good. It's not a big deal to infuse action scenes, dances and songs into a big-scale story. But it is really difficult to deal with a light-hearted subject and make a screenplay-based movie. The director has made a film with a strong feel. The music and the screenplay are lovely. Couples will relate to the scenes because the incidents shown in the film happen in a lot of families. The heroines have given nice performances. I wish Sumanth garu all the best."
DJ Tilu director Vimal Krishna said, "The trailer is superb. I am a fan of Anup's music. I wish the team all the best. My film 'DJ Tillu' will release in theatres a day after this OTT release. I hope the audience watch both films."
Sumanth said, "Since divorce is a crucial element of the story, I liked the narration. Anup's music is cool. Since my first movie 'Prema Katha', my films have had a signature song. In the case of 'Malli Modalaindi', it is 'Alone Alone'. Please subscribe to ZEE5 and watch our movie on February 11."
Actor Nikhil Siddhartha said, "I know the story of this movie. It's a universally likable story. Ranu anna and Charan Tej like quality stuff. I hope they continue to make quality films."
Vishwak Sen said, "The sensibilities in this film seem to be relatable. I wish the producer, Sumanth garu and the entire team all the best."
Adivi Sesh said, "I am fond of good titles. 'Malli Raava' is among my favourite movies and I have watched it a number of times. 'Malli Modalaindi' is a film I am looking forward to watching. The title itself is so appealing. I loved the trailer. I think the audience, too, are going to love it. I hope Sumanth garu scores a hit."
Music director Anup Rubens said, "This is a relatable story. The performances are natural. 'Alone Alone' is a song that touched my heart. It plays out at a crucial stage in the story. The producer should score a hit. Sumanth garu has worked really hard."
Sushanth said, "The concept of the film is quite interesting. There is so much to learn from this movie. I think this is the first time that a concept of this sort has been touched in Telugu. I am eager to watch 'Malli Modalaindi'. I wish the team all the best."