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No stopping for Omkar Aata!

What a superb publicity for Omkar’s ‘Aata’ and that too for free! It has been already three to four years that this reality dance show was started to telecast in Zee Telugu, but never was such a stunt by which Omkar gained free publicity as what was happening in last few days. With so called social welfare organizations and social activists running behind the show and parents of the child participants running behind these social activists…result is that all of them have been efficiently used for publicity of ‘Aata’ and result is that viewers increased for the show.

If some call it as Child Labour and Child Abuse others called it as Natural Talent of Kids and Creativity. Even after State Human Rights Commission Chairperson Subhashan Reddy has taken a serious note about the show and criticized the reckless attitude of parents, yet there seems to be no stopping for the show. The show was regular and started at 9 PM on Zee Telugu in last two days even with repeat episodes telecasted on time and that too with TRP’s better than ever before.

Hats off to Omkar and his concept of free publicity!!!




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