Despite five new movies have hit the screens yesterday, openings revenues are reported to be par below the expected mark. There was a huge competition between two to three films with notable faces to bag maximum screens. After enormous lobbying, ‘Ism’ settled with highest number of release theaters followed by ‘Nandini Nursing Home, Shankara, L7’ and lastly ‘Thanu Vachchenanta.’
If reports from trade circles are to be believed, ‘Ism’ opened to a bit better response at ticket counters while remaining four haven’t got any significant pulling. Why audiences haven’t shown any interest towards the rest of four needs an in-depth analysis. Lack of promotions and missing of noteworthy artists can always hamper opening revenues.
‘Shankara’ although got Nara Rohit as leading face, a major section of Telugu viewers aren’t informed about the release.
‘Nandini Nursing Home’ might pick up with positive word of mouth talk.
‘L7’ has also got better presentation with horror content. Hopefully, the movie picks up in coming days.
‘Thanu Vachchenanta’ is a terrible film surely one more disaster into Rashmi count.