Gone are the days when a film is addressed as belonging to respective hero. Now-a-days directors are earning enough recognition and names of SS Rajamouli, VV Vinayak, Srinu Vytla, Trivikram Srinivas and Sukumar are used to brand a film. The tremendous earth shattering for ‘Bahubali’ is not just due to the casting of Prabhas or Rana but one must agree on SS Rajamouli’s stamp stood as major force behind.
So, a virtual competition has begun between directors to showcase their brand popularity. After ‘Bahubali’ and Rajamouli, the lastly released ‘Rudhramadevi’ is out yesterday on the value of Gunasekhar who had enough credentials to list. If Jakkanna has highest market valuation, the upcoming films ‘Bruce Lee’ and ‘Akhil’ are to gauge Vytla and Vinayak monetary worth.
Meanwhile, the moderate openings for Gunasekhar can be attributed to staleness injected into ‘Rudhramadevi’ and common people are seen discussing more about ‘Bruce Lee’ from view point of Vytla, which needs to underline. ‘Bruce Lee’ opens at BO on Mega craze for Ramcharan but hearing the name of Vytla very often tagged to the same movie shows the director’s growing craze. May be Vytla brand is crazier than Gunasekhar for at least these two movies.