For a Malayalam movie, Crores of collections can be called as excessive exaggeration. Apparently, Malluwood trade equations are dynamically changed by one movie which is shaking every record of Kerala BO. Yes, it’s the simple yet sweet love story of ‘Premam’ running to full houses in Kerala even in its current sixth week.
The romantic comedy drama written and directed by Alphonse Putharen with Nivin Pauly and Madonna Sebastian in lead roles is the show stealer. Shockingly, the film collected as big as 36 Crores in last five weeks and revenues are said to be still strong and sustained even in this sixth week. Youngsters are watching the film repeatedly which is the reason why film clicked big time.
This is the way, week by week collections showed a stunning response. First week - 10.4 Crs, Second Week - 9.67 Crs, Third Week - 7.72 Crs, Fourth Week - 4.81 Crs, Fifth Week - 3.12 Crs. Currently, many of the Telugu and Tamil producers are running behind ‘Premam’ producer Anwar Rasheed for bagging the remake rights.