Film maker YVS Chowdary definitely had those guts to enter into a very big budget film with debutant Sai Dharamteja as hero. When the youngster happens to be a member of most powerful Mega family, there will be expectations and there will be burdens to bear for YVS because he is not just the director but also a producer for ‘Rey.’ Having seen many ups and downs in shooting the film, finally he seems to have made it ready for a release.
In order to grab the market attention and start the pre release business, YVS has well planned the strategy by releasing the teaser in hands of Mega brother Naga Babu and then audio launch is sketched as a grand function in the presence of Power Star Pawan Kalyan. This means, Sai, YVS and ‘Rey’ are enjoying the wonderful support from entire Mega family members.