As expected earlier, heroine Anushka is now on equivalent platform with that of star heroes in pulling off safe opening collections. So, PVP Cinema has no qualms in providing highest number of screens for their upcoming release of ‘Varna’ all over Andhra Pradesh. With 22nd as the date fixed for ‘Varna’ to hit the screens, Anushka is staying in Hyderabad spending the time planning for promotional activities and also shooting for her two magnum opus projects.
‘Varna’ is Telugu version to the Tamil ‘Irandam Ulagam’ made with an innovative concept of new second world. Director Selva Ragahvaan is a popular name in Telugu but his brand sells quicker in Tamil. Anyways, the first bunch of theatres announced for ‘Varna’ with still one more week to go shows the proper strategy of PVP. Its going to be a gigantic release.