Allu Aravind, the Mega Producer is known for perfect business acumen in Indian film circles. Both in Telugu and Hindi, he has got unique records. From last few movies, we hear of Geetha Film Distribution House closing their business activities temporarily after that loss making venture of ‘Badrinath’ and a hardly survived ‘100% Love.’ At this juncture, Allu family remained mum in both production and distribution areas until the movie of ‘Charulatha’ came into news.
Although ‘Cameraman Ganga Tho Ram Babu’ and ‘Nayak’ are said to be in the hands of GFD, we still need concrete message to clear the air. In the mean time, ‘Charulatha’ which restarted the distribution business of Geetha Films is rated as a dud and there is no way this could click at BO. Instead of picking a big venture, Allu family seems to have committed a mistake by risking with ‘Charulatha’ which is far below the brand value of GFD.