Chocolate boy Sidharth says that he failed in love many times. He timed it perfectly when he announced it during the audio launch of Love Failure. There is another element to the film as it will be released on Valentine’s Day.
Amala Paul is the heroine in this project. Music has been composed by Thaman.
Who is the Vaentine Siddarth would be praying for, can be known only after seeing the film—if at all the film had thought of it (Valentine’s story) before or during the production of the film.
Anyway the film has also treaded the new path of audio launch. Nagarjuna launched Rajanna audio launch through a FM radio station doing away with all the stage work function where you-scratch-by-back-i-will-scratch-your-back scenes, loud music and all that jazz. Some others followed so did Love Failure and the film team visited a coupled of TV channels for promos. Siddarth is the co-producer of the film. Dil Raju bought the film rights. Balaji Mohan is the debutant director.
Film stars want to hog the lime light but staying away from direct public glare, it seems.