Salman Khan is presently the Number One hero of Bollywood. The serial successes have made him the darling of Indian BO. His movies are easily crossing Rs.100 Crore mark. First it was ‘Dabangg’ followed by ‘Ready’ and now ‘Bodyguard.’ Now, that he has become a phenomenon of sorts in B-town, many top brands to capitalize on the following of Sallu both on small and big screen.
Latest buzz is that an International English Channel is to sign Rs.100 Crore deal with Salman Khan as their brand ambassador for a period of three years. Once Salman returns to Mumbai from shooting of ‘Ek Tha Tiger,’ the deal will be out officially. What Salman has to do is, aggressively campaign and promote the said English Channel in India.