Mathematics of a successful producer doesn’t lie in selection of subjects and adjustments of budgets but more often hero decides the destiny of movie. Off late, there is one hero who is treated as ‘Kongu Bangaram’ by producers and he is Allari Naresh. The output of ‘Kaththi Kantha Rao’ is the best example in recent times for generating best revenues with small budget that is risked on this movie.
Market is filled with too many speculations on his remuneration yet Allari Naresh is still the busiest actor who can’t waste a single day of his working calendar. With safe market created of his own and financial terms with in the reach of small and medium budgeted producers, it is the capability of director and story writers to bring the story lines that suit his body language and Naresh’s last few releases are enough to showcase, how he is distributing the laughs to audience and profits to producers, distributors making everyone ‘Full Happies.’