Sankranthiki Vasthunnam has emerged as a blockbuster hit at the box office and continues to play in select theaters despite its OTT release on March 1, 2025. The family drama has achieved a historic milestone on Zee5, becoming the most-watched South Indian film on the platform. According to the latest update, Sankranthiki Vasthunnam has clocked over 100 million streaming minutes within just 10 hours of its digital premiere on Zee5.
This impressive feat highlights the film's tremendous popularity even after its theatrical run. Additionally, a source from Zee5 revealed that the movie brought in 1.5 million viewers in under 12 hours, setting yet another record for the platform. Typically, big-star films reach 100 million streaming minutes within two to three days of their OTT release, but Sankranthiki Vasthunnam achieving this number in less than 10 hours is a groundbreaking achievement.
With the weekend ahead, Sankranthiki Vasthunnam is expected to amass even more record-breaking numbers in the days to come. The film's OTT performance is a testament to its massive popularity, and Zee5 is expected to gain a significant number of new subscribers. Directed by Anil Ravipudi, the film offers clean, family-friendly comedy, which has resonated with audiences. Aishwarya Rajesh and Meenakshi Chaudhary played the female leads, while Dil Raju produced the project, securing massive profits.
Venkatesh has made a strong comeback with this film, portraying a man caught between his wife and ex-lover. With all parties involved enjoying a 200% return on investment, Sankranthiki Vasthunnam stands as a resounding success. The film's record-breaking OTT performance is a testament to its enduring popularity, and fans can continue to enjoy the film on Zee5.