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Upasana and Surekha Launches Athamma Kirchen

Mega Family Culinary Brand

Surekha Konidela who is celebrating her birthday today has also marked a new beginning foraying into business world. Earlier today, Megastar Chiranjeevi wishes his better half with warm greetings on her birthday in a special post on his social media. Later, Upasana Konidela and her mother-in-law, Surekha Konidela, proudly announce the launch of “Athamma’s Kitchen,” a culinary venture celebrating the essence of home-cooked meals. 

This initiative, which debuts on Surekha Konidela’s birthday, inspired by her decades of preparing comforting meals for her family, including her husband, Chiranjeevi, during his extensive travels, aims to share this warmth with everyone through “Athamma’s Kitchen.” The recipes produced through this culinary brand's main aim is to evoke profound connection people share with food, especially when away from home.

Upasana Konidela, who is known for her entrepreneurial skills, has been instrumental in shaping this venture. Her involvement not only demonstrates her innovative business approach but also highlights the deep bond and respect she shares with her mother-in-law. Together, they aspire to make “Athamma’s Kitchen” a symbol of tradition and love, offering recipes that promise a taste of home.

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The launch has come as a surprise which was teased earlier by Ram Charan on social media. “Athamma’s Kitchen” Launched on Surekha Konidela’s birthday, founded by Surekha and spearheaded by Upasana Konidela, offers a collection of home-cooked recipes inspired by the Konidela household’s traditions.



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