A relatively small film '12th Fail' starring Vikranth Massey directed by Vidhu Vinod Chopra has emerged as a superhit . In a remarkable feat, “12th Fail” has crossed the 50 crores net mark in its 6th week, totalling 50.68 cr net signalling a resounding success for content-driven cinema. Starring Vikrant Massey and Medha Shankar, this real-life tale has not only captured hearts but also emerged as a triumph at the box office.
The film’s success underscores the growing appreciation among moviegoers for stories that resonate with authenticity and relatable content. “12th Fail” has become a testament to the power of word of mouth, as its compelling storyline stirred conversations across the country.
Vidhu Vinod Chopra’s directorial prowess, coupled with the stellar performances of Vikrant Massey and Medha Shankar, has transformed this mid-sized film into a box-office sensation. The film’s journey from its release to crossing the 50 crores net milestone stands as an example for power of content driven films made with compelling storyline.
12th Fail, based on a true story, draws from the struggles of the millions of students who attempt the UPSC entrance exam. But at the same time, it goes beyond that one exam and encourages people not to lose heart in the face of failure and to restart. The film, directed by Vidhu Vinod Chopra, also released in Hindi, Tamil, Telugu, and Kannada cinemas.
12th Fail Weekly Collections
Week 1: ₹ 13 cr
Week 2: ₹ 14.11 cr
Week 3: ₹ 8.54 cr
Week 4: ₹ 9.48 cr
Week 5: ₹ 5.55 cr
Total: ₹ 50.68 cr