Film celebrities apart from doing films are also earning through other means. So they endorse various brands or participate in the opening of malls or various functions. The advent of digital media changed the way they promote the brands of various companies.
They are doing everything with one click without going for the shoots. In the process, they are earning quite handsomely. Of late south Stars are promoting online gambling apps. They are promoting online Rummy and other such apps and asking people to play and win handsomely. Everyone is aware of the after-effects of playing gambling. Many are suffering huge losses by getting addicted to Rummy.
Many of them are getting attracted to such apps as celebrities are promoting these apps. In the midst of all these questions are being raised as to why Stars are promoting such apps without realizing the after-effects and how the lives of many people are getting crushed. They are questioning whether Stars do not have any social responsibility.