Will Hashtags Really Generate Buzz?

Social media revolution brought in many changes in the way films are getting promoted. But reports are coming that few heroes are under the false impression about social media promotions. Few young heroes and also medium-range heroes are thinking in a wrong manner and in the process bringing down their own market.

These heroes as they hail from the young generation are under the impression that just by making twitter hashtags and trending them will get tremendous publicity and this is enough to break box office records.

A young hero's new film was launched even when Tollywood biggies and the state government issued advisories not to come out in public except under emergency and that too with full precautions. Many satires are coming on the event from people over the film launch in a hurried manner.

The makers are planning to create a buzz on social media with a hashtag as anyway there are no film-related programs. Many got alerts from the makers to tweet on these hashtags. People are furious and heard commenting whether such tricks will set the ticket counters ringing.

They are also coming out with their advice on how the heroes should come out of this digital media craze and do things to increase collections at the box office.

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