Superstar Mahesh Babu’s Sarileru Neekevvaru was promoted in never seen before manner before and after the release. Due to positive buzz around the project, Mahesh Babu’s stardom, director Anil Ravipudi’s track record, impressive promotional content and massive promotions helped the film to rake enormous openings.
The film almost recovered the investment in a week days, except for in few centers including overseas. From second week, the film witnessed huge drops everywhere. Of course, stylish star Allu Arjun’s Ala Vaikunthapurramloo that received unanimous positive talk was one of the major reasons for the film’s declination in collections.
The promotions were also almost stopped when Mahesh Babu flew to USA along with family on a vacation. He came back to city recently and ow the makers are planning a grand 50 days function. It is uncertain whether they will wait till the film to complete 50 days or celebrate the event bit early.
Sarileru Neekevvaru which is ending as a blockbuster did not reach the target that was in the minds of the makers. Still, they promote it as ‘non Baahubali hit’ which even embarrassed die-hard fans of Mahesh Babu.
Apparently, they will come up with a big figure during the 50 days function for which distributors will also be invited.